Portfolio of Lynn Twiss

ASUS Brand Engagement Campaign

admin — Wed, 14 Apr 2010 06:05:29 +0000

Intel Reader – Product Launch

admin — Sat, 28 Nov 2009 00:10:21 +0000

Puma Knife Company – Email Marketing

admin — Fri, 27 Nov 2009 23:58:12 +0000

Chris Lalick of Puma Knife Company contacted me regarding his Puma’s desire to build an interactive brand engagement strategy for their USA online presence. I quickly set to work on a full strategic document. One tactic of the strategy was to engage the existing e-commerce customer’s that had previously purchased online through a well branded email blast.

I was excited to take the existing Puma brand look-and-feel and bring it forward through the email template design. Puma is a brand that has been around since 1769 and thus, I understood that I had to respect the past while facing the future.

The constraints of email design are such that it was a logical step between the existing site’s brand look and the look that I wanted to see the larger entity progress toward with an eventual redesign.

The analytics spoke for themselves and the traffic continues to grow from these tactical deployments of larger engagement strategies.

Columbia Sportswear – 2008 Website Redesign

admin — Mon, 28 Sep 2009 05:36:41 +0000

Upcoming Projects

admin — Sun, 13 Sep 2009 04:23:16 +0000

Puma Knife Company

Landed a new client a couple months ago and the engagement is going incredibly well. It’s exciting to work for such established brands, this one having originated in 1769: Puma knife company. This particular engagement harkens back to my skill set and industry expertise from my days as Kimber’s Marketing & Communications Manager and it’s been a pleasure. I’m currently providing traditional marketing and brand strategy.

Travel Oregon – Ride Oregon Ride

admin — Sun, 13 Sep 2009 00:31:51 +0000

Substance, an interactive branding agency in Portland, was chosen to create and develop a marketing and brand approach to assist Travel Oregon in invigorating and showcasing bicycle related tourism in Oregon. I was recruited to produce the project while simultaneously coordinating content accretion from the tourism committee of partners that Travel Oregon was engaged with.

This was a four month project.

Montrail – Columbia Sportswear – 2008 Redesign

admin — Tue, 14 Oct 2008 03:53:18 +0000

Nau – Giving Wall – Touch Screen

admin — Sat, 13 Sep 2008 01:59:07 +0000

Nau donated a percentage of every dollar of product sold to various charities and sustainable organizations across the country. This interactive kiosk provided a method of buyers to learn where they could send their percentage.

Nau – Touch Screen Kiosk & Scanner

admin — Sat, 13 Sep 2008 01:21:25 +0000

A product information kiosk for Nau clothing that utilized both touch screen functionality and barcode scanning.